TCR Publication Search
We're Here, We're Queer, and We're Going Shopping! A Critical Perspective on the Accommodation of Gays and Lesbians in the U.S. Marketplace
-- Journal of Homosexuality | 1996
Targeting a Minority without Alienating the Majority: Advertising to Gays and Lesbians in Mainstream Media
Gillian Oakenfull, Michael S. Mccarthy, and Timothy B. Greenleemore...
-- Journal of Advertising Research | 2008
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