TCR Publication Search

economic models

Branding beyond prejudice: Navigating multicultural marketplaces for consumer well-being

Eva Kipnis, Amanda J. Broderick, Catherine Demangeot, Natalie Ross Adkins, Nakeisha S. Ferguson, Geraldine Rosa Henderson, Guillaume Johnson, James M. Mandiberg, Rene Dentiste Mueller, Chris Pullig, Abhijit Roy, and Miguel Angel Zúñiga
-- Journal of Business Research | 2013
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Understanding the inherent complexity of sustainable consumption: A social cognitive framework

Marcus Phipps, Lucie K. Ozanne, Michael G. Luchs, Saroja Subrahmanyan, Sommer Kapitan, Jesse R. Catlin, Roland Gau, Rebecca Walker Naylor, Randall L. Rose, Bonnie Simpson, and Todd Weaver
-- Journal of Business Research | 2013
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