Transformative Consumer Research is a movement within the Association for Consumer Research community that seeks to encourage, support, and publicize research that benefits consumer welfare and quality of life for all beings affected by consumption across the world.
We have a number of subcommittees that help us to disseminate and connect our research to practitioners, fosters partnerships between academia, industry partner and policy makers, and create bridges between funding opportunities, funders and TCR researchers.
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Whether its engagements with practitioners, conferences or announcements of special issues, we keep you up-to-date on things you should mark in your calendar.
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Engagements with industry partners and public policy makers, award winning articles and grant recipient projects are just some of the ways we make an impact in academia and society at large
TCR’s conferences offers researchers and practitioners an opportunity to engage in dialogue -- sharing knowledge, data, and perspectives. Together we can advance research, knowledge, practices, and actions that can improve consumer well-being.
Exploring the relations in relational engagement: Addressing barriers to transformative consumer research
Maria G. Piacentini
Food access for all: Empowering innovative local infrastructure
Melissa G. Bublitz
Laura A. Peracchio
Charlene A. Dadzie
Jennifer Edson Escalas
Andrea Heintz Tangari
Responsibility and Well-Being: Resource Integration Under Responsibilization in Expert Services
Josephine Go Jefferies
Amy L. Ostrom
Courtney Nations Baker
Sterling A. Bone
Justine M. Rapp
Understanding poverty and promoting poverty alleviation through transformative consumer research
Christopher P. Blocker
Julie A. Ruth
José Antonio Rosa
Navigating the Central Tensions in Research on At-Risk Consumers: Challenges and Opportunities
Robin L. Soster
Dante M. Pirouz
R. Craig Lefebvre
Meryl P. Gardner
Paul M. Connell
Alan R. Andreasen
Elizabeth S. Moore
Diving in together or toes in the water: The interplay of community and nonprofit engagement in poverty alleviation
Richie L. Liu
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