The theme of ACR 2022 is Together. 


Scheduled for October 20-23, 2022, ACR 2022 will mark the reconvening of our community in a face to face setting, allowing reconnections with friends and colleagues and the opportunity to meet new collaborators and friends. We want to celebrate this by facilitating all benefits that can come from a shared, in-person conference experience. 


In addition to celebrating being physically together again, our conference theme advocates for coming together across sub-disciplines to address important theoretical and substantive issues. Several of these issues will be highlighted in plenary panels and debates. Various methods will be showcased in workshops. For special sessions, competitive sessions, working papers and roundtables, submissions that highlight connections across theoretical perspectives and methodologies are particularly welcomedPlease see our Call for Papers


We also want to honor and facilitate connecting our diverse, international association of consumer researchers. One way we will do this is by offering some of our events online, so that those who cannot come to Denver can still participate. 


In addition to sessions highlighting the latest consumer research, methodologies and mentoring, we will facilitate social interactions by offering yoga classes, improv workshops, and excellent music, food and wine at our social events. Everything you need to come together in a variety of ways! 


The ACR 2022 conference will begin with a series of pre-conference sessions: the ACR/Sheth Foundation Doctoral Symposium, Early Career Workshop and Mid Career Workshop. We’ll officially welcome everyone at the Opening Reception on Thursday, October 20 and then begin two days of plenary sessions and conversations, research presentations including both papers and films, and method workshops. Addresses by our ACR President, Jen Argo, and new ACR Fellows will be highlights. In addition to the ACR Business Meeting Luncheon, we’ll have a networking luncheon to help everyone make new connections. Our grand finale will be the Gala on Saturday evening!  


We encourage you to submit your best work in the form of working papers (for the poster session), competitive papers, proposals for special sessions and roundtables, and films. 

We cannot wait to get Together for ACR 2022 in Denver, located in the Rocky Mountains and called the Mile High City, renowned for its foodie scene, outdoor lifestyle and sunshine! 

We hope you will join us!  

Your ACR 2022 Conference Co-Chairs, 

Allan, Giana and Rebecca

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