Proceedings Volume SV-03
- AN ANALYSIS OF POLITICAL MARKETING
- BROADENING THE CONCEPT OF CONSUMER BEHAVIOR
- BUYER-SELLER INTERACTION: A CONCEPTUAL FRAMEWORK
- DIFFUSING EDUCATION R&D INNOVATIONS TO SCHOOL ORGANIZATIONS
- MARKETING OF HEALTH MAINTENANCE ORGANIZATIONS: CONSUMER BEHAVIOR PERSPECTIVES
- RESEARCHING THE BROADENED CONCEPT OF CONSUMER BEHAVIOR
- TEACHERS AND INNOVATION: AN URBAN EMPHASIS
- THE BROADENED CONCEPT: TOWARD A TAXONOMY OF CONSUMPTION SITUATIONS
- THE FAMILY AS A CONSUMER OF MENTAL HEALTH SERVICES
- THE NEED FOR A "SOCIOLOGY OF CONSUMPTION"
- THE PREDICTION OF VOTER TURNOUT