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Proceedings Volume GCB-07
“Balkan Barbie: women and consumer culture in post-socialist Croatia”
“You Should Wear High Heels”: An Autoethnographic Account of Gendered Body Height Ideals
A discursive analysis of a television advertisement: The I’d Like advertisement for Xenical
A discursive analysis of a television advertisement: The I’d Like advertisement for Xenical
Appendix 1
Confronting Gender Ideology and Crafting Gender Identity: Women’s Experience with Infertility and Assisted Reproductive Technologies
Confronting Gender Ideology and Crafting Gender Identity: Women’s Experience with Infertility and Assisted Reproductive Technologies
Consumer Culture at Large: Cacophony, Lipophobia, Lipophilia and the Quest for Identity
Consumer Culture at Large: Cacophony, Lipophobia, Lipophilia and the Quest for Identity
Consumerscapes as Enclaves of Masculinity
Consumerscapes as Enclaves of Masculinity
Consuming Illicit Drugs: Disproportionate Disadvantage and Poor Women of Color
Consuming Illicit Drugs: Disproportionate Disadvantage and Poor Women of Color
Cross-dressing and Cyber-shopping:
Cross-dressing and Cyber-shopping: The Internet as Consumption Tool and Community
Did You See What I Saw? Gender, Image and the Satisfaction of Audience Members
Did You See What I Saw? Gender, Image and the Satisfaction of Audience Members
FEMALE NUDITY IN ADVERTISING: AN EXPLORATORY STUDY
FEMALE NUDITY IN ADVERTISING: AN EXPLORATORY STUDY
Gay Advertising as Negotiations: Representations of Homosexual, Bisexual and Transgender People in Mainstream Commercials
Gay Advertising as Negotiations: Representations of Homosexual, Bisexual and Transgender People in Mainstream Commercials
Gender Differences in Cognitive Structure: Preferred Levels of Taxonomic Abstraction
Gender Differences in Cognitive Structure: Preferred Levels of Taxonomic Abstraction
Gender Identity, Gender Salience and Symbolic Consumption
Gender Identity, Gender Salience and Symbolic Consumption
Gender, Work-based Identities and the (Charity) Retail Workplace
Gender, Work-based Identities and the (Charity) Retail Workplace
GENERATION Y CONSUMERS AND ONLINE SHOPPING: INVESTIGATING GENDER DIFFERENCES IN TRUST, EXPERIENCE AND SHOPPING CHANNEL PREFERENCE
GENERATION Y CONSUMERS AND ONLINE SHOPPING: INVESTIGATING GENDER DIFFERENCES IN TRUST, EXPERIENCE AND SHOPPING CHANNEL PREFERENCE
Into the Darkness: Androgyny and Gender Blurring within the Gothic Subculture
Into the Darkness: Androgyny and Gender Blurring within the Gothic Subculture
Judith Butler, Gender Theorist: Philosophical and Phenomenological Insights into Marketing and Consumer Behavior
LIVING LA DOLCE VITA: EMBODIED FIGURATIVE TROPES AMONG THE STOCKHOLM BRAT ENCLAVE
Living La Dolce Vita: Embodied Figurative Tropes among the Stockholm Brat Enclave
READING TED LEVITT: MYOPIA OR MISOGYNY?
READING TED LEVITT: MYOPIA OR MISOGYNY?
SEEKING ENTERTAINMENT THROUGH BATTLE: UNDERSTANDING THE MEANING OF CONSUMPTION PROCESSES FOR MALE WARHAMMER ENTHUSIASTS
SEEKING ENTERTAINMENT THROUGH BATTLE: UNDERSTANDING THE MEANING OF CONSUMPTION PROCESSES FOR MALE WARHAMMER ENTHUSIASTS
Single Expatriate Women: Gender and Identity in Cross-Cultural Transition
Single Expatriate Women: Gender and Identity in Cross-Cultural Transition
Special Session Summary Judith Butler, Gender Theorist: Philosophical and Phenomenological Insights into Marketing and Consumer Behavior
Special Session: Gender and the Erotics of Consumption
Special Session: Gender and the Erotics of Consumption
The Dream Market: An Exploratory Study of Gay Professional Consumers’ Homosexual Identities and Their Fashion Involvement and Buying Behavior
The Dream Market: An Exploratory Study of Gay Professional Consumers’ Homosexual Identities and Their Fashion Involvement and Buying Behavior
The Influences of Women’s Self-Perceptions on Their Household Contributions: A Comparison of Three Chinese Cities
The Influences of Women’s Self-Perceptions on Their Household Contributions: A Comparison of Three Chinese Cities
What Do We Really Know About Sexism in Advertising? Shedding New Light on Consumers’ Construal of Sexism in Advertising
What Do We Really Know About Sexism in Advertising? Shedding New Light on Consumers’ Construal of Sexism in Advertising
© 2023 Association for Consumer Research
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