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Proceedings Volume NA-10
A COMPARATIVE STUDY OF ENERGY CONSUMPTION AND CONSERVATION ACROSS FAMILY LIFE CYCLE
A COMPARISON OF FRENCH AND MEXICAN GIFT GIVING PRACTICES
A CONCEPTUAL VIEW OF QUESTIONS AND QUESTIONING IN MARKETING COMMUNICATIONS
A CROSS-VALIDATION TEST OF HYBRID CONJOINT MODELS
A FRAMEWORK FOR EXPLORING CONTEXT EFFECTS ON CONSUMER JUDGMENT AND CHOICE
A POTPOURRI OF CONSUMER RESEARCH METHODS
A PRELIMINARY INVESTIGATION OF THE RELIABILITY AND VALIDITY OF AN AESTHETIC JUDGMENT TEST
A PROCEDURE FOR INTEGRATING OUTCOMES ACROSS STUDIES
A RELIABILITY PROBLEM IN THE MEASUREMENT OF DISCONFIRMATION OF EXPECTATIONS
AFFECT AND MEMORY: THE IMPACT OF AFFECTIVE REACTIONS IN ADVERTISING ON THE REPRESENTATION OF PRODUCT INFORMATION IN MEMORY
AN EXPERIMENTAL INVESTIGATION OF INTRUSION ERRORS IN MEMORY FOR SCRIPT NARRATIVES
AN INVESTIGATION OF COGNITIVE STRUCTURE IN A SHOPPING CONTEXT
ATTITUDE TOWARD THE AD AS A MEDIATOR OF ADVERTISING EFFECTIVENESS: DETERMINANTS AND CONSEQUENCES
ATTRIBUTION, SELF-PERCEPTION, SALIENCE, AND WEIRD INTERACTIONS
BRAND CATEGORIZATION STRATEGIES IN RRB SITUATIONS: SOME EMPIRICAL RESULTS
CAUSAL INFERENCE IN CONSUMER RESPONSE TO INEQUITABLE EXCHANGE: A CASE OF DECEPTIVE ADVERTISING
COGNITIVE STRUCTURE ACROSS CONSUMER ETHNIC SUBCULTURES: A COMPARATIVE ANALYSIS
COGNITIVE STRUCTURE AND STEREOTYPE CHANGE
COMMENTS ON INVESTIGATIONS OF THE THEORY OF REASONED ACTION
COMMENTS ON METHODOLOGICAL ISSUES IN ADVERTISING
COMMENTS ON STORE PATRONAGE AND ADOPTION PROCESSES
COMPARATIVE ADVERTISING: A REVIEW WITH IMPLICATIONS FOR FURTHER RESEARCH
COMPARATIVE ADVERTISING: SOME POSITIVE RESULTS
CONSTRUCT AND OBJECT COMPLEXITY IN COGNITIVE STRUCTURES: SOME CONCEPUAL ISSUES
CONSTRUCTS AND PERCEPTIONS IN PUBLIC POLICY ANALYSIS
CONSUMER ECONOMIZING TACTICS FOR TEN PRODUCT CATEGORIES
CONSUMER INFORMATION AND CONFIDENCE: MODERATING EFFECTS OF PERCEIVED COMPREHENSION AND RISK
CONSUMER PERCEPTIONS OF GIFT-GIVING OCCASIONS: ATTRIBUTE SALIENCY AND STRUCTURE
CONSUMER RESEARCH ISSUES AT THE FEDERAL TRADE COMMISSION
CONSUMER SATISFACTION: DISCUSSANT COMMENTS
CONSUMER USE OF INFORMATION AND CONFIDENCE IN MAKING JUDGEMENTS ABOUT A NEW FOOD STORE: AN ATTRIBUTION THEORY ANALYSIS
CONSUMERS' COGNITIVE JOURNEY THROUGH THE PRODUCT FOREST
COPING WITH ECONOMIC ADVERSITY
CUE CHOICE AS A FUNCTION OF TIME PRESSURE AND PERCEIVED RISK
CUSTOMER ATTITUDE AND INTENTIONS TO CONSERVE ELECTRICITY
DETERMINANTS OF RETAIL PATRONAGE: AN EXAMINATION OF ALTERNATIVE MODELS
DEVELOPMENT OF A SCALE TO MEASURE USE INNOVATIVENESS
DICHOTIC LISTENING AS A TOOL FOR VALIDATING ALTERNATIVE MEASURES OF BRAIN LATERALIZATION
DISCONTINUANCE AND DIFFUSION: EXAMINATION OF THE POST ADOPTION DECISION PROCESS
DISCUSSION PAPER ON MESSAGE VARIABLES AND PERSUASION
DISTINGUISHING CULTURE OF ORIGIN FROM CULTURE OF RESIDENCE
EFFECT OF SEX OF OWNER AND PERSONAL CIRCUMSTANCES ON ATTITUDES TOWARD A SERVICE ESTABLISHMENT
EFFECTS OF PICTURE SIZE AND COLOR ON BRAND ATTITUDE RESPONSES IN PRINT ADVERTISING
EFFECTS OF UNIQUELY PURCHASE INFORMATION ON ATTITUDES TOWARD OBJECTS AND ATTITUDES TOWARD BEHAVIORS
EMOTION AND PERSUASION IN ADVERTISING: WHAT WE DO AND DON'T KNOW ABOUT AFFECT
EXAMINING FAMILY DECISION-MAKING PROCESSES
EXPERIENCES WITH SCRIPT ELICITATION WITHIN CONSUMER DECISION MAKING CONTEXTS
EXPERTISE AND THE STRUCTURE OF FREE RECALL
EXPLORING THE NATURE OF CONSUMER INFORMATION PROCESSING HEURISTICS
EXTERNAL VARIABLES AND THE FISHBEINMODEL: MEDIATION, MODERATION, OR DIRECT EFFECTS?
FANCIES AND GLIMMERS: CULTURE AND CONSUMER BEHAVIOR
FOCUS GROUPS: A REVIEW OF SOME CONTRADICTORY EVIDENCE, IMPLICATIONS, AND SUGGESTIONS FOR FUTURE RESEARCH
HOW COMPARATIVE IS COMPARATIVE ADVERTISING?
HOW TO SOLVE PROBLEMS THAT DON'T MATTER: SOME HEURISTICS FOR UNINVOLVED THINKING
IDENTIFYING THE CHARACTERISTICS OF SINGLE RETAIL (DEALER) VISIT NEW AUTOMOBILE BUYERS
IMAGERY PARADIGMS FOR CONSUMER RESEARCH: ALTERNATIVE PERSPECTIVES FROM COGNITIVE PSYCHOLOGY
INDUSTRIAL 'BUYCLASSES' - REVISITED
INFORMATION ACQUISITION AND TRANSMISSION
INTEGRATING CONJOINT AND FUNCTIONAL MEASUREMENT WITH DISCRETE CHOICE THEORY: AN EXPERIMENTAL DESIGN APPROACH
INTEGRATING RESULTS FROM INDEPENDENT STUDIES
INTERDISCIPLINARY MARKETING STUDY
INVOLVEMENT AND YOU: 1000 GREAT IDEAS
INVOLVEMENT, ATTITUDE, AND BEHAVIOR: ON THE NATURE OF THE RELATIONSHIPS
LOW-INVOLVEMENT ISN'T LOW-INVOLVING
MACRO-ECONOMIC IMPLICATIONS OF CURTAILMENT AND LIFE-CYCLE CHANGE
MAINTAINING GROWTH IN NON-PROFIT CONSUMER RESEARCH
MEASUREMENT AND MODELING OF VARIETY-SEEKING BEHAVIOR: OBSERVATIONS AND IMPLICATIONS
MEASUREMENT OF INDIVIDUAL VARIED BEHAVIOR ACROSS PRODUCT CLASSES - RESULTS AND APPLCATIONS
MEASURING PRICE AND QUALITY COMPETITION AMONG CONGLOMERATES: METHODOLGY AND AN APPLICATION TO THE MAJOR APPLIANCE INDUSTRY
MESSAGE CHARACTERISTICS AND AUDIENCE CHARACTERISTICS: PREDICTORS OF ADVERTISING RESPONSE
META-ANALYSIS: INTEGRATING RESULTS FROM CONSUMER RESEARCH STUDIES
METHODOLOGICAL PERSPECIVES
MODELING TRAIT RESPONSE ERROR IN THE CONTEXT OF A MULTITRAIT-MULTIMETHOD MATRIX: SCALING MODELS FOR DISCRETE ITEMS
NEW APPROACHES TO PURCHASING BEHAVIOR: A DISCUSSION
NEW DIRECTIONS IN FAMILY DECISION MAKING RESEARCH
ON THE LOCUS OF RANGE EFFECTS IN JUDGMENT AND CHOICE
OPERATIONALIZING INVOLVEMENT AS DEPTH AND QUALITY OF COGNITIVE RESPONSE
PARAPROXEMIC ATTRIBUTIONS: UTILIZATION OF INFORMATION PROCESSING CONCEPTS ACROSS CONSUMER BEHAVIOR EVENTS
PLANNING, SEARCH, CERTAINTY AND SATISFACTION AMONG DURABLES BUYERS: A LONGITUDINAL STUDY
POSSESSIONS AND PROPERTY: THE SEMIOTICS OF CONSUMER BEHAVIOR
PREDICTING HOME ENERGY CONSUMPTION: AN APPLICATION OF THE FISHBEIN-AJZEN MODEL
PRESENTATION OF THE ACR "FELLOW IN CONSUMER BEHAVIOR" AWARD TO SIDNEY J. LEVY, GEORGE KATONA AND ROBERT FERBER
PRESIDENTIAL ADDRESS
PREVENTATIVE HEALTH CARE CONSUMER SOCIALIZATION: IMPLICATIONS FOR INFLUENCING AGENTS
PRODUCT EXPERTISE AND ADVERTISING PERSUASIVENESS
PRODUCT IMAGERY AND THE ILLUSION OF REALITY: SOME INSIGHTS FROM CONSUMER ESTHETICS
PSYCHOSOCIAL THEMES IN CONSUMER GROOMING RITUALS
RECOGNITION MEMORY FOR SCRIPT ACTIVITIES: AN ENERGY CONSERVATION APPLICATION
RELIABILITY AND VALIDITY ASSESSMENT OF PATTERNS OF INFORMATION SOURCE USAGE
RELIABILITY AND VALIDITY IN CONSUMER RESEARCH: WHERE DO WW GO FROM HERE?
RESPONSES TO COMMERCIALS IN LABORATORY VERSUS NATURAL SETTINGS: A CONCEPTUAL FRAMEWORK
RISK ACCEPTABILITY IN SEGMENTS WITH DISTINCT VALUE ORIENTATIONS
SALIENCE OF BEHAVIOR AND THE EFFECTS OF LABELING
SEARCH FOR A RELATIONSHIP BETWEEN VIEWER RESPONSES TO THE CREATIVE ASPECTS OF TELEVISED MESSAGES AND BEHAVIORAL INTENTION
SEARCH FOR NUTRITION INFORMATION: SYNTHESIS AND EMPIRICAL TEST
SELF-PERCEPTION DEVELOPMENT AND CONSUMER CHOICE CRITERIA: IS THERE A LINKAGE
SHAPING PUBLIC OPINION: PERSONAL SOURCES OF INFORMATION ON A MAJOR POLITICAL ISSUE
SHOPPING FOR DURABLES: SOME OBSERVATIONS
SHOPPING WITHOUT PURCHASE: AN INVESTIGATION OF CONSUMER BROWSING BEHAVIOR
SOCIAL PSYCHOLOGICAL APPROACHES TO PROMOTING LIFESTYLE AND DEVICE-ORIENTED CONSERVATION BEHAVIORS
SOCIAL VALUES AND THE SUNDAY COMICS: A CONTENT ANALYSIS
SOME CONCEPTUAL AND EMPIRICAL ISSUES REGARDING COGNITIVE STRUCTURE
SOME INDIRECT EFFECTS OF CASE VS. BASE-RATE DATA ON INFORMATION PROCESSING STRATEGIES
SUBJECT IMPRESSIONISM: A METHODOLOGY FOR CAPTURING PRIVATE JUDGMENTS AND MEASURING INCONSISTENCY
SUMMARY OF "BRAIN WAVE DATA AS AN ADVERTISING DIAGNOSTIC"
SUPPLIER INFORMATION IN THE GERMAN AUTOMOBILE MARKET: AN ANALYSIS OF INFORMATION GAPS
THE ACCURACY OF REPORTED REFERENCE PRICES FOR PROFESSIONAL SERVICES
THE APPLICATION OF VENTURE ANALYSIS TO CONSUMER RESEARCH PROBLEMS
THE EFFECT OF RECALL ON RECOGNITION AN EMPIRICAL INVESTIGATION OF CONSECUTIVE LEARNING MEASURES
THE EFFECT OF SET COMPOSITION ON ITEM CHOICE: SEPARATING ATTRACTION, EDGE AVERSION, AND SUBSTITUTION EFFECTS
THE EFFECT OF THE "DON'T KNOW" OPTION ON TV AD CLAIM RECOGNITION TESTS
THE EFFECTS OF AD AFFECT ON ADVERTISING EFFECTIVENESS
THE EFFECTS OF IMAGERY ON ATTITUDE-BEHAVIOR CONSISTENCY
THE EFFECTS OF MESSAGE MODALITY ON ONE- AND TWO-SIDED ADVERTISING MESSAGES
THE EFFECTS OF PRODUCT KNOWLEDGE ON THE COMPREHENSION, RETENTION, AND EVALUATION OF PRODUCT INFORMATION
THE EVOLVING ROLE OF CONSUMER RESEARCH IN PUBLIC POLICY: A JUDICIAL PERSPECTIVE
THE FTC'S PUBLIC PARTICIPATION FUNDING PROGRAM: PERCEPTIONS OF APPLICANTS
THE IMPACT OF NEGATIVE AND POSITIVE INFORMATION ON SOURCE CREDIBILITY IN A FIELD SETTING
THE IMPACT OF REPETITION ON ADVERTISEMENT MISCONPREHENSION AND EFFECTIVENESS
THE IMPACT OF SENSORY PREFERENCE AND THINKING VERSUS FEELING APPEALS ON ADVERTISING EFFECTIVENESS
THE INFLUENCE OF SALIENCE ON CHOICE
THE INFLUENCE OF SEX ROLES ON FAMILY DECISION PROCESSES AND OUTCOMES
THE INFLUENCE OF TASK DEMANDS ON OUTCOMES: PRELIMINARY FINDINGS AND THEORETICAL IMPLICATIONS TO ADVERTISING RESEARCH INVOLVING CHILDREN
THE MULTI-ITEM, MULTI-STOP STORE CHOICE PROCESS: AN EXPLORATORY STUDY
THE PERCEPTUAL TASK IN ACQUISITION OF PACKAGE INFORMATION
THE PERSISTENCE OF STEREOTYPIC BELIEFS: A COGNITIVE VIEW
THE RELATIONSHIP OF AGE AND GENDER SUBCULTURES TO THE CONSUMPTION OF RATIONAL AND ARATIONAL EXPERIENCES
THE RELATIONSHIP OF PRODUCT TYPE, PREFERRED EVALUATIVE CRITERIA, AND THE ORDER OF CONSUMPTION TO THE EVALUATION OF CONSUMER PRODUCTS
THE ROLE OF INVOLVEMENT IN SATISFACTION PROCESSES
THE ROLE OF KNOWLEDGE ON PROBLEM SOLVING AND CONSUMER CHOICE BEHAVIOR
THE ROLE OF META-ANALYSIS IN CONSUMER RESEARCH
THE ROLE OF PRIOR KNOWLEDGE IN THE ACQUISITION, RETENTION, AND USE OF NEW INFORMATION
THE THEORY OF REASONED ACTION: EXAMINATION OF THE SUFFICIENCY ASSUMPTION FOR A TELEVISION VIEWING BEHAVIOR
THE USEFULNESS OF INDICES OF CONSUMER SENTIMENT IN PREDICTING EXPENDITURES
THE VIVIDNESS EFFECT: MAKING A MOUNTAIN OUT OF A MOLEHILL?
THEORETICAL VIEWS OF ADVERTISING EFFECTS: DISCUSSANT COMMENTS
THEORY BASED MONITORING OF SOCIAL CONSTRUCTS
THREE-DIMENSIONAL INFORMATION ACQUISITION: AN APPLICATION TO CONTRACEPTIVE DECISION MAKING
TRANSACTION UTILITY THEORY
TYPES AND LEVELS OF INVOLVEMENT AND BRAND ATTITUDE FORMATION
USES OF RESPONSE CERTAINTY IN ATTITUDE MEASUREMENT
VALIDATION OF THE CAD INSTRUMENT: A REPLICATION
VALUE-PERCEPT DISPARITY: AN ALTERNATIVE TO THE DISCONFIRMATION OF EXPECTATIONS THEORY OF CONSUMER SATISFACTION
VARIETY SEEKING AMONG SONGS WHICH VARY IN SIMILARITY
WORLDLY POSSESSIONS: ISSUES AND CRITICISMS
© 2023 Association for Consumer Research
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