Special Session Summary Advances in the Investigation and Application of the Anchoring and Adjustment Heuristic
Citation:
Leif D. Nelson (2005) ,"Special Session Summary Advances in the Investigation and Application of the Anchoring and Adjustment Heuristic", in NA - Advances in Consumer Research Volume 32, eds. Geeta Menon and Akshay R. Rao, Duluth, MN : Association for Consumer Research, Pages: 125-128.
Authors
Leif D. Nelson, New York University
Volume
NA - Advances in Consumer Research Volume 32 | 2005
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