Special Session Summary Advances in the Investigation and Application of the Anchoring and Adjustment Heuristic



Citation:

Leif D. Nelson (2005) ,"Special Session Summary Advances in the Investigation and Application of the Anchoring and Adjustment Heuristic", in NA - Advances in Consumer Research Volume 32, eds. Geeta Menon and Akshay R. Rao, Duluth, MN : Association for Consumer Research, Pages: 125-128.

Authors

Leif D. Nelson, New York University



Volume

NA - Advances in Consumer Research Volume 32 | 2005



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