Special Session Summary Global Consumption: (How) Does Culture Matter?
Cristel Antonia Russell and Ana Valenzuela (2005) ,"Special Session Summary Global Consumption: (How) Does Culture Matter?", in NA - Advances in Consumer Research Volume 32, eds. Geeta Menon and Akshay R. Rao, Duluth, MN : Association for Consumer Research, Pages: 86-89.
Cristel Antonia Russell, San Diego State University
Ana Valenzuela, Baruch College
NA - Advances in Consumer Research Volume 32 | 2005
The Impact of Previews on the Enjoyment of Multicomponent Multimedia Experiences
Jayson S. Jia, University of Hong Kong
Baba Shiv, Stanford University, USA
Beyond Subjectivity: Competing Governance Regimes and the Socio-Material Construction of Rational Consumer Action
Lena Pellandini-Simanyi, Università della Svizzera Italiana
Proximity Bias: Interactive Effects of Event Valence and Event Nearness on Probability Estimates
Jennifer Seok Hwa Hong, New York University, USA
Chiara Longoni, Boston University, USA
Vicki G. Morwitz, New York University, USA