Special Session Summary Alternative Decision Processes in Consumption: Personal Rules, Rationales, and Identity Maintenance



Citation:

N/A (2004) ,"Special Session Summary Alternative Decision Processes in Consumption: Personal Rules, Rationales, and Identity Maintenance", in NA - Advances in Consumer Research Volume 31, eds. Barbara E. Kahn and Mary Frances Luce, Valdosta, GA : Association for Consumer Research, Pages: 607-609.

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Volume

NA - Advances in Consumer Research Volume 31 | 2004



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