Special Session Summary Consumer Biases in Estimations of Product Quantity, Distance, and Currency Value



Citation:

Pierre Chandon and Brian Wansink (2004) ,"Special Session Summary Consumer Biases in Estimations of Product Quantity, Distance, and Currency Value", in NA - Advances in Consumer Research Volume 31, eds. Barbara E. Kahn and Mary Frances Luce, Valdosta, GA : Association for Consumer Research, Pages: 145-147.

Authors

Pierre Chandon, INSEAD
Brian Wansink, University of Illinois



Volume

NA - Advances in Consumer Research Volume 31 | 2004



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