On the Meaningfulness of Sensory Attributes: Further Evidence on the Attraction Effect
ABSTRACT - Two studies of the attraction effect suggest that it is eliminated when sensory experiences with the product are provided in place of verbal or numeric descriptors of sensory attributes. Implications of these findings for future research on consumer choice are offered.
David W. Stewart (1989) ,"On the Meaningfulness of Sensory Attributes: Further Evidence on the Attraction Effect", in NA - Advances in Consumer Research Volume 16, eds. Thomas K. Srull, Provo, UT : Association for Consumer Research, Pages: 197-202.
David W. Stewart, University of Southern California
NA - Advances in Consumer Research Volume 16 | 1989
Q4. The notion of self-optimization in context of self-tracking and beyond
Agnieszka Krzeminska, Leuphana University Lüneburg
Dorthe Brogård Kristensen, University of Southern Denmark, Denmark
Inferring Personality from Solo vs. Accompanied Consumption: When Solo Consumers are Perceived to be More Open
Yuechen Wu, University of Maryland, USA
Rebecca Ratner, University of Maryland, USA
Want to Stick to Your Goals? Think about “Dissimilar” Alternatives that You’ve Forgone!
Hye-young Kim, University of Chicago, USA
Oleg Urminsky, University of Chicago, USA