Stockpiling Goods As Indicators of Loneliness and Anxiety: Hoarding Behavior in Times of Crisis
Stockpiling — acquiring goods for future consumption — seemed rampant during the COVID-19 pandemic. A longitudinal study (n = 561) conducted during the pandemic showed that initial feelings of loneliness predicted increased stockpiling over time, especially for highly anxious consumers and consumers whose belongingness needs were thwarted by pandemic restrictions.
Citation:
Yunhui Huang, Kathleen D. Vohs, Selin Malkoc, and Joseph Goodman (2021) ,"Stockpiling Goods As Indicators of Loneliness and Anxiety: Hoarding Behavior in Times of Crisis", in NA - Advances in Consumer Research Volume 49, eds. Tonya Williams Bradford, Anat Keinan, and Matthew Matthew Thomson, Duluth, MN : Association for Consumer Research, Pages: 529-530.
Authors
Yunhui Huang, The Ohio State University
Kathleen D. Vohs, University of Minnesota
Selin Malkoc, The Ohio State University
Joseph Goodman, The Ohio State University
Volume
NA - Advances in Consumer Research Volume 49 | 2021
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