Reimagining Taste: Examining Taste Emergence, Divergence, and Reconfiguration in Social Institutions and Markets

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Annetta Grant, Ankita Kumar, Aya Aboelenien, Eric Arnould, Zeynep Arsel, Søren Askegaard, Pierre-Yann Dolbec, and Dannie Kjeldgaard (2021) ,"Reimagining Taste: Examining Taste Emergence, Divergence, and Reconfiguration in Social Institutions and Markets", in NA - Advances in Consumer Research Volume 49, eds. Tonya Williams Bradford, Anat Keinan, and Matthew Matthew Thomson, Duluth, MN : Association for Consumer Research, Pages: 892-896.


Annetta Grant, Bucknell University
Ankita Kumar, Bucknell University
Aya Aboelenien, HEC Montreal
Eric Arnould, Aalto University School of Business
Zeynep Arsel, Concordia University
Søren Askegaard, University of Southern Denmark
Pierre-Yann Dolbec, Concordia University
Dannie Kjeldgaard, University of Southern Denmark


NA - Advances in Consumer Research Volume 49 | 2021

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