To Share Or Not to Share: Antecedents and Consequences of Consumer Disclosure

Are consumers under- or oversharing in this day and age? This session explores what influences consumers’ decisions to share –or not– self-relevant information and the consequences of their decisions. We explore what drives people’s reluctance to share, and the impression management consequences of being mis-calibrated in terms of sharing strategies.



Citation:

Elisa Solinas, Francesca Valsesia, Joseph C. Nunes, Andrea Ordanini, Erin Carbone, George Loewenstein, Irene Scopelliti, Joachim Vosgerau, Feyzan Karabulut, Sarah Moore, Paul R. Messinger, Ovul Sezer, Salvatore Affinito, and Brad Staats (2021) ,"To Share Or Not to Share: Antecedents and Consequences of Consumer Disclosure", in NA - Advances in Consumer Research Volume 49, eds. Tonya Williams Bradford, Anat Keinan, and Matthew Matthew Thomson, Duluth, MN : Association for Consumer Research, Pages: 870-875.

Authors

Elisa Solinas, University of Southern California
Francesca Valsesia, University of Washington
Joseph C. Nunes, University of Southern California
Andrea Ordanini, Bocconi University
Erin Carbone, Carnegie Mellon University
George Loewenstein, Carnegie Mellon University
Irene Scopelliti, City, University of London
Joachim Vosgerau, Bocconi University
Feyzan Karabulut, University of Alberta
Sarah Moore, University of Alberta
Paul R. Messinger, University of Alberta
Ovul Sezer, University of North Carolina-Chapel Hill
Salvatore Affinito, University of North Carolina-Chapel Hill
Brad Staats, University of North Carolina-Chapel Hill



Volume

NA - Advances in Consumer Research Volume 49 | 2021



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