Perception of Time and Its Implications For Productivity and Well-Being

Time management is critical for productivity and happiness in our professional and personal lives. The ongoing pandemic has further highlighted its importance for work-life balance. Using a variety of methods, the papers in this session speak to how we allocate, request, gain, and talk about time influences productivity and well-being.


Luis Abreu, Eva Buechel, Grant Donnelly, Jordan Etkin, Holly Howe, Iuliana Iuras, Ashley V. Whillans, Sam Maglio, Selin Malkoc, Elisa Solinas, Gabriela Tonietto, Aurora Turek, and Jaewon Yoon (2021) ,"Perception of Time and Its Implications For Productivity and Well-Being", in NA - Advances in Consumer Research Volume 49, eds. Tonya Williams Bradford, Anat Keinan, and Matthew Matthew Thomson, Duluth, MN : Association for Consumer Research, Pages: 842-846.


Luis Abreu, Duke
Eva Buechel, University of Southern California
Grant Donnelly, The Ohio State University
Jordan Etkin, Duke University
Holly Howe, Duke University
Iuliana Iuras, University of Southern California
Ashley V. Whillans, Harvard Business School
Sam Maglio, Univeristy of Toronto
Selin Malkoc, The Ohio State University
Elisa Solinas, University of Southern California
Gabriela Tonietto, Rutgers University
Aurora Turek, Harvard Business School
Jaewon Yoon, Harvard Business School


NA - Advances in Consumer Research Volume 49 | 2021

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Featured papers

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Only "$20 More": Additional Price Framing Increases the Choice of Upgraded Products and Services

Thomas Allard, Nanyang Technological University, Singapore
David Hardisty, University of British Columbia, Canada
Dale Griffin, University of British Columbia, Canada

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Helison Bertoli Alves Dias, Federal University of Paraná
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Danielle Mantovani, Federal University of Paraná
Cecilia Souto Maior, Federal University of Paraná
Paulo Henrique Muller Prado, Federal University of Paraná

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B2. The Prevention Oriented Chameleon: Mimicry in a Prevention Orientation Leads to More Brand Trust

Judith Willberger, Technical University of Munich
Gavan Fitzsimons, Duke University, USA

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