Sexual Orientation Moderates the Relationship Between Digit Ratios (A Proxy For Prenatal Testosterone Exposure) and Risk-Taking Propensity
Exposure to prenatal testosterone might influence consumer risk propensity. However, previous results on the relationship between digit ratios (a proxy for prenatal testosterone exposure) and risk-taking have been mixed. The results suggest that sexual orientation (declared by the participants) moderates that relationship, consequently future research should account for sexual orientation.
Citation:
Fabiane Cavalcante, Danielle Gomes, Samuel Câmara, Lilian Carvalho, and Delane Botelho (2021) ,"Sexual Orientation Moderates the Relationship Between Digit Ratios (A Proxy For Prenatal Testosterone Exposure) and Risk-Taking Propensity", in NA - Advances in Consumer Research Volume 49, eds. Tonya Williams Bradford, Anat Keinan, and Matthew Matthew Thomson, Duluth, MN : Association for Consumer Research, Pages: 921-921.
Authors
Fabiane Cavalcante, State University of Ceará
Danielle Gomes, State University of Ceará
Samuel Câmara, State University of Ceará
Lilian Carvalho, FGV EAESP
Delane Botelho, FGV EAESP
Volume
NA - Advances in Consumer Research Volume 49 | 2021
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