Development and Validation of a Multidimensional Product Perceived Newness Scale
This research builds on consumption value taxonomies to suggest that there are four dimensions of Product Perceived Newness: functional, emotional, social and epistemic. This working paper details an ongoing research project aiming to develop a scale that incorporates these four dimensions. Initial results provide support for structural and nomological validity.
Citation:
Claire-Lise Ackermann, Blandine Hetet, and Imene Belboula (2021) ,"Development and Validation of a Multidimensional Product Perceived Newness Scale", in NA - Advances in Consumer Research Volume 49, eds. Tonya Williams Bradford, Anat Keinan, and Matthew Matthew Thomson, Duluth, MN : Association for Consumer Research, Pages: 920-920.
Authors
Claire-Lise Ackermann, Rennes School of Business
Blandine Hetet, IDRAC
Imene Belboula, Universite Lounici Ali, Blida 2, Algeria
Volume
NA - Advances in Consumer Research Volume 49 | 2021
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