Nature Human and Machine: Awe For Nature Elevates Preference For Artificial Intelligence Through Humanness
Although human agents are persistently preferred over artificial intelligence, little has been identified as an affective cure for such non-human aversion. Since awe-inducing nature makes people believe that humans are insignificant, we argue that awe for nature diminishes humanness and, in turn, elevates preference for humanity-deficient being, artificial intelligence.
Citation:
Eujin Park, Shinhye Kim, and Kalynn Coy (2021) ,"Nature Human and Machine: Awe For Nature Elevates Preference For Artificial Intelligence Through Humanness", in NA - Advances in Consumer Research Volume 49, eds. Tonya Williams Bradford, Anat Keinan, and Matthew Matthew Thomson, Duluth, MN : Association for Consumer Research, Pages: 381-381.
Authors
Eujin Park, The Open University of Hong Kong
Shinhye Kim, University of Missouri
Kalynn Coy, University of Missouri
Volume
NA - Advances in Consumer Research Volume 49 | 2021
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