How to Lose Friends and Influence No One: the Documentation Penalty in Social Experiences
Documentation, or photo-taking and video recording, is ubiquitous during social experiences. While recent work suggests that documentation enhances personal enjoyment by increasing engagement, we examine its social consequences and uncover a documentation penalty, whereby documenters are judged more negatively because they appear to be less present during the experience.
Citation:
Freeman Wu, Geoff Durso, and Kelly Haws (2021) ,"How to Lose Friends and Influence No One: the Documentation Penalty in Social Experiences", in NA - Advances in Consumer Research Volume 49, eds. Tonya Williams Bradford, Anat Keinan, and Matthew Matthew Thomson, Duluth, MN : Association for Consumer Research, Pages: 74-77.
Authors
Freeman Wu, Vanderbilt University
Geoff Durso, DePaul University
Kelly Haws, Vanderbilt University
Volume
NA - Advances in Consumer Research Volume 49 | 2021
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