The Rise of a Nudge: Field Experiment and Machine Learning on Minimum and Full Credit Card Payments
A massive field experiment introduces a “statement-balance warning” in credit card payment that informs the interest charges for paying less than the statement balance. The experiment also includes a minimum-payment warning. Results show a change in payment distribution depending on the warning, and adding a statement-balance warning increased payments.
Citation:
Daniel Schwartz (2021) ,"The Rise of a Nudge: Field Experiment and Machine Learning on Minimum and Full Credit Card Payments", in NA - Advances in Consumer Research Volume 49, eds. Tonya Williams Bradford, Anat Keinan, and Matthew Matthew Thomson, Duluth, MN : Association for Consumer Research, Pages: 362-363.
Authors
Daniel Schwartz, University of Chile
Volume
NA - Advances in Consumer Research Volume 49 | 2021
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