Value-Ing Biodiversity in the Garden
This paper explores how sustainable consumption trends centred on biodiversity reconfigure consumers’ relationship to nature and how such a reconfiguration shapes consumers’ value regimes. It answers this question by demonstrating that gardening magazines alternately promote human-centric a well as biosocial value regimes, simultaneously generating and helping to resolve consumption dilemmas.
Citation:
Christina E. Dahl and Julie Emontspool (2021) ,"Value-Ing Biodiversity in the Garden", in NA - Advances in Consumer Research Volume 49, eds. Tonya Williams Bradford, Anat Keinan, and Matthew Matthew Thomson, Duluth, MN : Association for Consumer Research, Pages: 65-69.
Authors
Christina E. Dahl, University of Southern Denmark
Julie Emontspool, University of Southern Denmark
Volume
NA - Advances in Consumer Research Volume 49 | 2021
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