Enhancing Sensitivity to Probability Through Experiential Sampling of Outcomes
Across six studies, we find that people’s decisions are more sensitive to differences in probabilities when presented in an experiential way rather than being explicitly given. This suggests a novel method for promoting more rational probability weighting.
Citation:
Jon Bogard and Craig Fox (2021) ,"Enhancing Sensitivity to Probability Through Experiential Sampling of Outcomes", in NA - Advances in Consumer Research Volume 49, eds. Tonya Williams Bradford, Anat Keinan, and Matthew Matthew Thomson, Duluth, MN : Association for Consumer Research, Pages: 244-244.
Authors
Jon Bogard, University of California, Los Angeles
Craig Fox, University of California, Los Angeles
Volume
NA - Advances in Consumer Research Volume 49 | 2021
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