Thriving Or Surviving? the Role of Mindsets in Times of Crises: Evidence From the Covid-19 Pandemic
We conducted qualitative interviews to examine differential responses among service business owners/employees to the COVID-19 pandemic, with some seeing the crisis as enhancing, and others viewing it as debilitating. These findings improve our understanding of the role of mindsets in driving responses among businesses and their employees during crises.
Citation:
Ross Murray, Xiaojing Sheng, and Forrest Morgeson (2021) ,"Thriving Or Surviving? the Role of Mindsets in Times of Crises: Evidence From the Covid-19 Pandemic", in NA - Advances in Consumer Research Volume 49, eds. Tonya Williams Bradford, Anat Keinan, and Matthew Matthew Thomson, Duluth, MN : Association for Consumer Research, Pages: 899-899.
Authors
Ross Murray, University of Texas Rio Grande Valley
Xiaojing Sheng, University of Texas Rio Grande Valley
Forrest Morgeson, Michigan State University
Volume
NA - Advances in Consumer Research Volume 49 | 2021
Share Proceeding
Featured papers
See MoreFeatured
Worse is Bad: Asymmetric Inferences on Items and Assortments From Logically Equivalent Comparisons
Yoel Inbar, University of Toronto, Canada
Ellen Evers, University of California Berkeley, USA
Featured
How Mortality Salience Shapes Consumers’ Responses to Brands
Polina Landgraf, IE Business School, IE University
Antonios Stamatogiannakis, IE Business School, IE University
Haiyang Yang, Johns Hopkins University
Featured
Meaningfulness in New Products: Conceptualization and Measurement
Maria Sääksjärvi, Delft University of Technology, The Netherlands
Katarina Hellén, Univeristy of Vaasa