Psychologically Accessing Ownership: How Does Psychological Ownership Affect Peer-To-Peer Access-Based Consumption?
The present research demonstrates that stimulating individuals' feelings of ownership (IPO) fosters transactions in which ownership is not transacted (P2P-ABC). In particular, it applies four experiments and shows the positive effect of IPO on P2P-ABC via perceptions of utilitarianism (UP), which is conditioned by individuals' focuses of values (BIV).
Otávio Teixeira (2021) ,"Psychologically Accessing Ownership: How Does Psychological Ownership Affect Peer-To-Peer Access-Based Consumption?", in NA - Advances in Consumer Research Volume 49, eds. Tonya Williams Bradford, Anat Keinan, and Matthew Matthew Thomson, Duluth, MN : Association for Consumer Research, Pages: 181-182.
Otávio Teixeira, University of Brasilia
NA - Advances in Consumer Research Volume 49 | 2021
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