You Get What You Ask For: How the Question Asked Shapes Person Perception and Discussion of Controversial Topics

Our research contributes to prior research by demonstrating that more important than comparing “how” to “why” is whether the question directs the respondent’s focus inward. We find that an internal (e.g., “how improve”) versus external (e.g., “how work”) question inflated people’s understanding of a topic and perceptions of disagreement.



Citation:

Ann Schlosser and Evelyn Olivia Smith (2020) ,"You Get What You Ask For: How the Question Asked Shapes Person Perception and Discussion of Controversial Topics", in NA - Advances in Consumer Research Volume 48, eds. Jennifer Argo, Tina M. Lowrey, and Hope Jensen Schau, Duluth, MN : Association for Consumer Research, Pages: 1223-1223.

Authors

Ann Schlosser, University of Washington, USA
Evelyn Olivia Smith, University of Washington, USA



Volume

NA - Advances in Consumer Research Volume 48 | 2020



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