Are Robots in Service of the Environment? the Role of Service Robots in Socially Responsible Business Practices
Two significant societal trends are on the rise: the introduction of service robots and an increasing business commitment to socially responsible practices. Based on 3 experiments we study how service robots impact consumer engagement with, and perception of, brands’ socially responsible efforts, and the underlying mechanism.
Marina Puzakova and Amir Grinstein (2020) ,"Are Robots in Service of the Environment? the Role of Service Robots in Socially Responsible Business Practices", in NA - Advances in Consumer Research Volume 48, eds. Jennifer Argo, Tina M. Lowrey, and Hope Jensen Schau, Duluth, MN : Association for Consumer Research, Pages: 836-841.
Marina Puzakova, Lehigh University, USA
Amir Grinstein, Northeastern University, USA
NA - Advances in Consumer Research Volume 48 | 2020
An Idea Opposed to Another Idea is Always the Same Idea: Reconsidering the Materialistic Aspects of Voluntary Simplicity
Mathieu Alemany Oliver, Toulouse Business School
Justyna Kramarczyk, Adam Mickiewicz University in Poznan
Feeling Bad by Wanting More or Wanting More by Feeling Bad: The Materialism - Well-Being Cycle
Esther Doriette Tamara Jaspers, Massey University
Rik Pieters, Tilburg University, The Netherlands
Parallel practices of visual domination and subversion
Veronika Kadomskaia, Monash University, Australia
Jan Brace-Govan, Monash University, Australia
Angela Gracia B. Cruz, Monash University, Australia