Collaborative Consumption in a Subsistence Marketplace

The absence of lateral exchange markets (LEM) has impeded researchers from understanding collaborative consumption in subsistence marketplace contexts. This work aims to understand how an interactive LEM shapes interdependent peer-to-peer engagement in a subsistence marketplace.



Citation:

Bhupesh Manoharan and Krishanu Rakshit (2020) ,"Collaborative Consumption in a Subsistence Marketplace", in NA - Advances in Consumer Research Volume 48, eds. Jennifer Argo, Tina M. Lowrey, and Hope Jensen Schau, Duluth, MN : Association for Consumer Research, Pages: 1210-1210.

Authors

Bhupesh Manoharan, Masters Union School of Business
Krishanu Rakshit, Indian Institute of Management Calcutta



Volume

NA - Advances in Consumer Research Volume 48 | 2020



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