Differential Correlates of Pathological and Impulsive Buying
The present research differentiates pathological from impulsive buying, both on a measurement level and on a conceptual level. Firstly, we establish discriminant validity between constructs. Secondly, we suggest a model explaining the behavioral manifestation of pathological and impulsive buying. Thirdly, we analyze the impact on brand loyalty.
Citation:
Benjamin G. Serfas, Oliver B. Büttner, Matthias Brand, Astrid Müller, and Patrick Trotzke (2020) ,"Differential Correlates of Pathological and Impulsive Buying", in NA - Advances in Consumer Research Volume 48, eds. Jennifer Argo, Tina M. Lowrey, and Hope Jensen Schau, Duluth, MN : Association for Consumer Research, Pages: 1242-1242.
Authors
Benjamin G. Serfas, University of Duisburg-Essen
Oliver B. Büttner, University of Duisburg-Essen, Germany
Matthias Brand, University of Duisburg-Essen
Astrid Müller, Hannover Medical School
Patrick Trotzke, University of Duisburg-Essen
Volume
NA - Advances in Consumer Research Volume 48 | 2020
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