Neuroforecasting Aggregate Choice in Online Dating: Predicting Aggregate Choices From Small Samples Using Neural and Behavioral Measures

In this paper, we advance our understanding of decision-making and choice by assessing behavioral and neural approaches to forecasting aggregate choices in an online dating context both within a small sample (n < 50) and in an independent simulated market sample (n > 250).



Citation:

Steven D Shaw, Vinod Venkatraman, and Carolyn Yoon (2020) ,"Neuroforecasting Aggregate Choice in Online Dating: Predicting Aggregate Choices From Small Samples Using Neural and Behavioral Measures", in NA - Advances in Consumer Research Volume 48, eds. Jennifer Argo, Tina M. Lowrey, and Hope Jensen Schau, Duluth, MN : Association for Consumer Research, Pages: 891-895.

Authors

Steven D Shaw, University of Michigan, USA
Vinod Venkatraman, Temple University, USA
Carolyn Yoon, University of Michigan, USA



Volume

NA - Advances in Consumer Research Volume 48 | 2020



Share Proceeding

Featured papers

See More

Featured

Format Neglect?: How Different Rank Claim Formats Influence Preference

Julio Sevilla, University of Georgia, USA
Mathew S. Isaac, Seattle University
Rajesh Bagchi, Virginia Tech, USA

Read More

Featured

In Praise of Pleasure: Hedonic Consumption Fosters Prosocial Behavior

Daniela Cristian, City University of London, UK
Bob Fennis, University of Groningen, The Netherlands
Luk Warlop, Norwegian School of Management, Norway

Read More

Featured

The Impact of Price and Size Comparisons on Consumer Perception and Choice

Jun Yao, Macquarie University, Australia
Harmen Oppewal, Monash University, Australia
Yongfu He, Monash University, Australia

Read More

Engage with Us

Becoming an Association for Consumer Research member is simple. Membership in ACR is relatively inexpensive, but brings significant benefits to its members.