‘The Foreigner Within Us’: Catharsis Amid Horror and Confusion in Menopause

Elaborating on the philosophical ideas of Julia Kristeva (1991) about the meaning of being strangers to ourselves, we investigate women’s experiences of going through the menopause in the UK. We offer a theoretical reflection on the discourses available for women to transcend their ‘unproductive’ body.


Pilar Ximena Rojas Gaviria, Céline Del Bucchia, and Camilla Quental (2020) ,"‘The Foreigner Within Us’: Catharsis Amid Horror and Confusion in Menopause", in NA - Advances in Consumer Research Volume 48, eds. Jennifer Argo, Tina M. Lowrey, and Hope Jensen Schau, Duluth, MN : Association for Consumer Research, Pages: 1106-1111.


Pilar Ximena Rojas Gaviria, University of Birmingham, UK
Céline Del Bucchia, Audencia Business School, France
Camilla Quental, Audencia Business School


NA - Advances in Consumer Research Volume 48 | 2020

Share Proceeding

Featured papers

See More


A2. A Window to the Brand's Soul: How Models' Eyes Affect Consumers' Attitudes

Maria Giulia Trupia, IESE Business School
Martina Cossu, Bocconi University, Italy
Zachary Estes, Bocconi University, Italy

Read More


How Passive Form Messages in CSR Advertisement Improve Consumer Reaction to the Campaign

Taehoon Park, University of South Carolina, USA
Anastasiya Pocheptsova Ghosh, University of Arizona, USA
Elise Chandon Ince, University of South Carolina, USA

Read More


The Influence of Conflicting and Complementary Benefit Goals on the Execution of Accuracy and Effort Process Goals

Felipe Marinelli Affonso, University of Florida, USA
Chris Janiszewski, University of Florida, USA

Read More

Engage with Us

Becoming an Association for Consumer Research member is simple. Membership in ACR is relatively inexpensive, but brings significant benefits to its members.