Discourses of Disability: Building Physical and Mental Marketplace Resilience
This research uses the experiences of consumers with disabilities as a powerful context to explore consumer resiliency. Analysis of newspaper articles and in-depth interviews reveal that navigating the marketplace with physical and cognitive disabilities exacts a mental toll that leads to emotional stress in addition to other mental illnesses or conditions.
Samantha Cross and Akon Epko (2019) ,"Discourses of Disability: Building Physical and Mental Marketplace Resilience", in NA - Advances in Consumer Research Volume 47, eds. Rajesh Bagchi, Lauren Block, and Leonard Lee, Duluth, MN : Association for Consumer Research, Pages: 142-145.
Samantha Cross, Iowa State University, USA
Akon Epko, Rutgers University, USA
NA - Advances in Consumer Research Volume 47 | 2019
H2. Influencing Consumer Response to Products with High Styling: The Role of Mindsets
Ying-Ching Lin, National Chengchi Uniersity, Taiwan
Angela Chang, Northeastern University, USA
When High-End Designers Partner With Low-Cost Retailers: Bridging the Access Gap
Gabriel E. Gonzales, Pennsylvania State University, USA
Johanna Slot, Pennsylvania State University, USA
Margaret Meloy, Pennsylvania State University, USA
The Psychology of the Sharing Economy: How the Sharing Economy Concept Promotes Consumer Altruistic Behaviors
Ping Dong, Northwestern University, USA
Claire I. Tsai, University of Toronto, Canada