Discourses of Disability: Building Physical and Mental Marketplace Resilience

This research uses the experiences of consumers with disabilities as a powerful context to explore consumer resiliency. Analysis of newspaper articles and in-depth interviews reveal that navigating the marketplace with physical and cognitive disabilities exacts a mental toll that leads to emotional stress in addition to other mental illnesses or conditions.



Citation:

Samantha Cross and Akon Epko (2019) ,"Discourses of Disability: Building Physical and Mental Marketplace Resilience", in NA - Advances in Consumer Research Volume 47, eds. Rajesh Bagchi, Lauren Block, and Leonard Lee, Duluth, MN : Association for Consumer Research, Pages: 142-145.

Authors

Samantha Cross, Iowa State University, USA
Akon Epko, Rutgers University, USA



Volume

NA - Advances in Consumer Research Volume 47 | 2019



Share Proceeding

Featured papers

See More

Featured

H2. Influencing Consumer Response to Products with High Styling: The Role of Mindsets

Ying-Ching Lin, National Chengchi Uniersity, Taiwan
Angela Chang, Northeastern University, USA

Read More

Featured

When High-End Designers Partner With Low-Cost Retailers: Bridging the Access Gap

Gabriel E. Gonzales, Pennsylvania State University, USA
Johanna Slot, Pennsylvania State University, USA
Margaret Meloy, Pennsylvania State University, USA

Read More

Featured

The Psychology of the Sharing Economy: How the Sharing Economy Concept Promotes Consumer Altruistic Behaviors

Ping Dong, Northwestern University, USA
Claire I. Tsai, University of Toronto, Canada

Read More

Engage with Us

Becoming an Association for Consumer Research member is simple. Membership in ACR is relatively inexpensive, but brings significant benefits to its members.