Social Capital and Financial Inclusion: Evidence From a Randomized Field Experiment
We investigate if social capital impacts savings behavior and account activity of low-income individuals in Senegal. We conduct a randomized field experiment with 2,056 clients of a bank whereby clients receive text messages to stimulate their savings behavior. The social capital treatment has stimulating effects on female clients’ savings.
Jorge Rodrigues Jacob and Patrick Behr (2019) ,"Social Capital and Financial Inclusion: Evidence From a Randomized Field Experiment", in NA - Advances in Consumer Research Volume 47, eds. Rajesh Bagchi, Lauren Block, and Leonard Lee, Duluth, MN : Association for Consumer Research, Pages: 658-659.
Jorge Rodrigues Jacob, Columbia University, USA
Patrick Behr, Goethe University Frankfurt - Germany
NA - Advances in Consumer Research Volume 47 | 2019
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