An Increase in Interracial Marriage Increases Racial Bias

Despite rapid changes in the prevalence of interracial marriage, little is known about how the rise in interracial marriage may impact Americans’ attitudes. We examined how the increasing rate of interracial marriage affects racial attitudes—finding that reminding White Americans of the rising rate of interracial marriage increases racial biases.



Citation:

Allison Skinner and James Rae (2019) ,"An Increase in Interracial Marriage Increases Racial Bias", in NA - Advances in Consumer Research Volume 47, eds. Rajesh Bagchi, Lauren Block, and Leonard Lee, Duluth, MN : Association for Consumer Research, Pages: 304-308.

Authors

Allison Skinner, Northeastern University, USA
James Rae, University of Massachusetts, USA



Volume

NA - Advances in Consumer Research Volume 47 | 2019



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