Use of Sensory Food Imagery to Drive Children to Choose Smaller Portions of Healthy and Unhealthy Snacks

In two field experiments in French elementary schools, we studied children’s sensitivity to portion size and the effect of sensory food imagery on food choice. Sensory imagery helped downsize children’s choice of unhealthy but not of healthy snacks. Children correctly forecasted the portion size effect on hunger and eating enjoyment.



Citation:

Sophie Nicklaus, Camille Schwartz, Christine Lange, Yann Cornil, and Pierre Chandon (2019) ,"Use of Sensory Food Imagery to Drive Children to Choose Smaller Portions of Healthy and Unhealthy Snacks", in NA - Advances in Consumer Research Volume 47, eds. Rajesh Bagchi, Lauren Block, and Leonard Lee, Duluth, MN : Association for Consumer Research, Pages: 82-87.

Authors

Sophie Nicklaus, Université Bourgogne Franche-Comté, France
Camille Schwartz, Université Bourgogne Franche-Comté, France
Christine Lange, Université Bourgogne Franche-Comté, France
Yann Cornil, University of British Columbia, Canada
Pierre Chandon, INSEAD, France



Volume

NA - Advances in Consumer Research Volume 47 | 2019



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