Show Them the Money: Children’S Affective Responses to Spending and Saving Predict Their Spending Behavior
We examined children’s and parents’ affective reactions to spending/saving. Children’s self-reported feelings were associated with their spending in the lab, and with their parents’ ratings of their feelings, but not with parents’ own feelings. Furthermore, children’s feelings were stable across two years. We discuss implications for understanding the developing consumer.
Maragaret Echelbarger, Susan Gelman, and Scott Rick (2019) ,"Show Them the Money: Children’S Affective Responses to Spending and Saving Predict Their Spending Behavior", in NA - Advances in Consumer Research Volume 47, eds. Rajesh Bagchi, Lauren Block, and Leonard Lee, Duluth, MN : Association for Consumer Research, Pages: 82-87.
Maragaret Echelbarger, University of Chicago, USA
Susan Gelman, University of Michigan, USA
Scott Rick, University of Michigan, USA
NA - Advances in Consumer Research Volume 47 | 2019
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