Unintended Customer Consequences of Corporate Lobbying
This research investigates the role of corporate lobbying on customer satisfaction. Empirical analyses with an unbalanced panel of 164 publicly traded firms, tracked from 1998 to 2014, show that firm lobbying is significantly, negatively related to customer satisfaction.
Citation:
Gautham Vadakkepatt, Kelly Martin, Neeru Paharia, and Sandeep Arora (2018) ,"Unintended Customer Consequences of Corporate Lobbying", in NA - Advances in Consumer Research Volume 46, eds. Andrew Gershoff, Robert Kozinets, and Tiffany White, Duluth, MN : Association for Consumer Research, Pages: 149-153.
Authors
Gautham Vadakkepatt, George Mason University
Kelly Martin, Colorado State University
Neeru Paharia, Georgetown University, USA
Sandeep Arora, University of Manitoba, Canada
Volume
NA - Advances in Consumer Research Volume 46 | 2018
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