C10. Beyond Self-Control: a Field Exploration of the Interactive Effect Between Cue-Induced and Prospective Decision Making on Long-Term Weight Loss
This research goes beyond the episode-level self-control and examines how the cue-driven tendency interacts with the endophenotype underlying prospective judgment in shaping the longer-term dynamics of weight management.
Wanyu Li, Laurette Dube, and Yu Ma (2018) ,"C10. Beyond Self-Control: a Field Exploration of the Interactive Effect Between Cue-Induced and Prospective Decision Making on Long-Term Weight Loss", in NA - Advances in Consumer Research Volume 46, eds. Andrew Gershoff, Robert Kozinets, and Tiffany White, Duluth, MN : Association for Consumer Research, Pages: 917-917.
Wanyu Li, McGill University, Canada
Laurette Dube, McGill University, Canada
Yu Ma, McGill University, Canada
NA - Advances in Consumer Research Volume 46 | 2018
Featured papersSee More
A8. Do You Accept The Terms And Conditions? The Role Of Trust And Hedonic Content On Self-Disclosure To Apps
Carla Freitas Silveira Netto, UFRGS
Simoni F Rohden, UFRGS
Marina de Wallau Lugoch, Federal University of Rio Grande do Sul (UFRGS)
Natalia Englert, UFRGS
Valentina Ortiz Ubal, Universidade Federal do Rio Grande do Sul (UFRGS)
Personal Budgeting: Does It Work?
Christina Kan, Texas A&M University, USA
Philip M. Fernbach, University of Colorado, USA
John Lynch, University of Colorado, USA
The “Upper Limit Framing” Effect: Upper Limit Framing of a Cost Estimate Influences Consumption Choices
Sudipta Mukherjee, Virginia Tech, USA
Frank May, Virginia Tech, USA