Liminal Motherhood: Relational Partners Experience of Liminality
Liminality theory is a fertile lens to investigate consumption´s role in identity project formation, during transitional periods. Nevertheless, the socio-structural liminality effects on those individuals emotionally involved in this change process were not studied. Filling this gap by researching mothers of tweens girls, we propose an extended perspective of liminality.
Adriana Schneider Dallolio and Eliane Zamith Brito (2018) ,"Liminal Motherhood: Relational Partners Experience of Liminality", in NA - Advances in Consumer Research Volume 46, eds. Andrew Gershoff, Robert Kozinets, and Tiffany White, Duluth, MN : Association for Consumer Research, Pages: 214-219.
Adriana Schneider Dallolio, Fundação Getúlio Vargas - FGV-EAESP
Eliane Zamith Brito, Fundação Getúlio Vargas
NA - Advances in Consumer Research Volume 46 | 2018
Trapped in the rabbit hole: Life history strategies modulate the impact of mild stress on hedonic consumption
Bob Fennis, University of Groningen, The Netherlands
Justina Gineikiene, ISM University of Management and Economics
Dovile Barauskaite, ISM University of Management and Economics
Guido M. van Koningsbruggen, Vrije Universiteit Amsterdam
“Eww, It Has a Face!” Anthropomorphizing Food Products Deteriorates Consumption Experience
Roland Schroll, University of Innsbruck, Austria
P13. Self-Selected versus Fixed Price Bundling: The Effect of Bundle Type on Perceived Quality
Burcak Bas, Bocconi University, Italy
GULEN SARIAL ABI, Bocconi University, Italy