F13. a Story of Waste: Trust, Symbolic Adoption & Sustainable Disposal
This working paper reflects on behavioral challenges in relation to pro-environmental waste management. A proposed combined theorization of symbolic adoption and Construal Level Theory (CLT), with the mediating effect of consumer trust, aims at building a potential model exploring consumer likelihood to adopt ethical disposal practices.
Marwa Gad Mohsen (2018) ,"F13. a Story of Waste: Trust, Symbolic Adoption & Sustainable Disposal", in NA - Advances in Consumer Research Volume 46, eds. Andrew Gershoff, Robert Kozinets, and Tiffany White, Duluth, MN : Association for Consumer Research, Pages: 920-920.
Marwa Gad Mohsen, Babson College, USA
NA - Advances in Consumer Research Volume 46 | 2018
Q3. Academic Branding on Social Media: Examining the Influence of Personal Brands on the Professor-Student Relationships
Edita Petrylaite, Northumbria University, UK
Darija Aleksic, University of Ljubljana
What’s Your Construct? Exploring the Different Definitions and Operationalizations of Scarcity
Kelly Goldsmith, Vanderbilt University, USA
Rebecca Hamilton, Georgetown University, USA
Caroline Roux, Concordia University, Canada
meng zhu, Johns Hopkins University
How the Past Shapes the Present: The Assimilation of Enjoyment to Similar Past Experiences
Anika Stuppy, Erasmus University Rotterdam, The Netherlands
Bram Van den Bergh, Erasmus University Rotterdam, The Netherlands