N1. the Experiential Advantage in Eudaimonic Well-Being – an Experimental Assessment
Despite the documented hedonic superiority of experiential purchases to material purchases, a focus on their relative well-being implications remains unexplored. Given that the very idea of well-being is changing, the authors report results from two experimental studies that evaluate the experiential advantage in terms of a new framework – eudaimonic well-being.
Aditya Gupta and James Gentry (2018) ,"N1. the Experiential Advantage in Eudaimonic Well-Being – an Experimental Assessment", in NA - Advances in Consumer Research Volume 46, eds. Andrew Gershoff, Robert Kozinets, and Tiffany White, Duluth, MN : Association for Consumer Research, Pages: 908-908.
Aditya Gupta, University of Nebraska-Lincoln
James Gentry, University of Nebraska-Lincoln
NA - Advances in Consumer Research Volume 46 | 2018
E9. “Power Distance, Social Aspiration, and Fair Trade Products” – the Interaction Effect of Power Distance Belief and Status Motivation on Fair Trade Product Consumption
Sunghee Jun, Seoul National University
Libby Youngjin Chun, Seoul National University
Kiwan Park, Seoul National University, USA
R6. The Anatomy of a Rival: The Influence of Inequity and Resentment on Rival Brands
Diego Alvarado-Karste, University of North Texas
Blair Kidwell, University of North Texas
Emotion, Scientific Reasoning, and Judgments of Scientific Evidence
Caitlin Drummond, University of Michigan, USA
Baruch Fischhoff, Carnegie Mellon University, USA