Remind Me of What I Have: Thinking About a Favorite Possession Mitigates the Negative Impact of Inequality on Subjective Well-Being

Income inequality negatively impacts consumers’ subjective well-being. However, reminding consumers of a favorite possession, rather than a large number of possessions, that they own can effectively mitigate the negative impact of income inequality. This effect holds for consumers from both a U.S. sample and a larger sample from eight countries.



Citation:

(Joyce) Jingshi Liu, Amy Dalton, and Anirban Mukhopadhyay (2018) ,"Remind Me of What I Have: Thinking About a Favorite Possession Mitigates the Negative Impact of Inequality on Subjective Well-Being", in NA - Advances in Consumer Research Volume 46, eds. Andrew Gershoff, Robert Kozinets, and Tiffany White, Duluth, MN : Association for Consumer Research, Pages: 687-689.

Authors

(Joyce) Jingshi Liu, Hong Kong University of Science and Technology
Amy Dalton, Hong Kong University of Science and Technology
Anirban Mukhopadhyay, Hong Kong University of Science and Technology



Volume

NA - Advances in Consumer Research Volume 46 | 2018



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