When People Stop Being Nice and Start Getting “Real”: Use of Identity Labels For Stigmatized Groups
Regulatory agencies suggest recommendations for referencing stigmatized groups. This is the first study systematically exploring these language choices describing stigmatized populations. We find placing a person first in descriptions is perceived as more acceptable in addressing stigmatized groups, but how people actually address stigmatized groups varies based on various factors.
Esther Uduehi and Americus Reed (2018) ,"When People Stop Being Nice and Start Getting “Real”: Use of Identity Labels For Stigmatized Groups", in NA - Advances in Consumer Research Volume 46, eds. Andrew Gershoff, Robert Kozinets, and Tiffany White, Duluth, MN : Association for Consumer Research, Pages: 309-313.
Esther Uduehi, University of Pennsylvania, USA
Americus Reed, University of Pennsylvania, USA
NA - Advances in Consumer Research Volume 46 | 2018
Love is Blind: How Sensory Liking Impacts Perceptions of Unbranded Products
Jennifer L Stoner, University of North Dakota
Maria A Rodas, University of Minnesota, USA
D11. A Hidden Cost of Advocating: Attitude Depolarization After Recommending
Ravini Savindya Abeywickrama, University of Melbourne, Australia
Gergely Nyilasy, University of Melbourne, Australia
Simon M. Laham, University of Melbourne, Australia
All We Need is Love: Examining Differences in Time and Money Donations between Dyads and Individuals
Hristina Nikolova, Boston College, USA