What’S Your Construct? Exploring the Different Definitions and Operationalizations of Scarcity

This forum aims to encourage constructive discussions around the different definitions and operationalizations of scarcity in order to 1) start delimiting the boundaries of the construct, 2) overcome some of the challenges for advancing this literature, given the differences between various scarcity-related manipulations, and 3) stimulate future collaborations.



Citation:

Kelly Goldsmith, Rebecca Hamilton, Caroline Roux, and meng zhu (2018) ,"What’S Your Construct? Exploring the Different Definitions and Operationalizations of Scarcity", in NA - Advances in Consumer Research Volume 46, eds. Andrew Gershoff, Robert Kozinets, and Tiffany White, Duluth, MN : Association for Consumer Research, Pages: 895-895.

Authors

Kelly Goldsmith, Vanderbilt University, USA
Rebecca Hamilton, Georgetown University, USA
Caroline Roux, Concordia University, Canada
meng zhu, Johns Hopkins University



Volume

NA - Advances in Consumer Research Volume 46 | 2018



Share Proceeding

Featured papers

See More

Featured

Cueing Backwards: Attention Processes in Multi-Attribute Choices

Antonia Krefeld-Schwalb, Geneva School of Economics and Management
Agnes Scholz, University of Zurich
Ursa Bernadic, Geneva School of Economics and Management
Benjamin Scheibehenne, Geneva School of Economics and Management

Read More

Featured

It’s About Trust: The Diffusion of Deviant Consumer Behavior

Peter Voyer, University of Windsor

Read More

Featured

M4. How Consumption Experiences Create Value

Gia Nardini, University of Denver
Melissa Archpru Akaka, University of Denver
Deborah MacInnis, University of Southern California, USA
Richard J Lutz, University of Florida, USA

Read More

Engage with Us

Becoming an Association for Consumer Research member is simple. Membership in ACR is relatively inexpensive, but brings significant benefits to its members.