Running Through Time: How Life Rhythms Foster Identity Permanence
This research proposes a Rhythmic Experiences Framework inspired by Lefebvre’s (2004) theory. While studying third-age runners, the authors describe how consumption practices’ properties of place, time, and energy foster life rhythm experiences (of eurhythmia and arrhythmia), which through time and repetition, in linear and cyclical processes, may reinforce identity projects.
Benjamin Rosenthal and Eliane Zamith Brito (2018) ,"Running Through Time: How Life Rhythms Foster Identity Permanence", in NA - Advances in Consumer Research Volume 46, eds. Andrew Gershoff, Robert Kozinets, and Tiffany White, Duluth, MN : Association for Consumer Research, Pages: 276-282.
Benjamin Rosenthal, Fundação Getúlio Vargas
Eliane Zamith Brito, Fundação Getúlio Vargas
NA - Advances in Consumer Research Volume 46 | 2018
E12. Green versus Premium Choice and Feelings of Pride
Cecilia Souto Maior, Federal University of Paraná
Danielle Mantovani, Federal University of Paraná
Rafael Demczuk, Federal University of Paraná
On Politics, Morality, and Consumer Response to Negative Publicity
Chethana Achar, University of Washington, USA
Nidhi Agrawal, University of Washington, USA
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Marat Bakpayev, University of Minnesota Duluth, USA
Alima Yesmukanova, KIMEP University