Consumers’ Attitudes Towards Their Rights and Responsibilities in the Sharing Economy: an Ideological Perspective
Findings from a large-scale US survey suggest that political ideology influences similarities and differences in consumers’ attitudes towards their rights and responsibilities in the sharing economy, including mutual self-regulation, a practice not reported in similar studies of non-sharing economies. The research further suggests that moral foundations influence political ideology.
Citation:
Marylouise Caldwell, Steve Elliot, Paul Henry, and Marcus O'Connor (2018) ,"Consumers’ Attitudes Towards Their Rights and Responsibilities in the Sharing Economy: an Ideological Perspective", in NA - Advances in Consumer Research Volume 46, eds. Andrew Gershoff, Robert Kozinets, and Tiffany White, Duluth, MN : Association for Consumer Research, Pages: 499-500.
Authors
Marylouise Caldwell, University of Sydney, Australia
Steve Elliot, University of Sydney, Australia
Paul Henry, University of Sydney, Australia
Marcus O'Connor, University of Sydney, Australia
Volume
NA - Advances in Consumer Research Volume 46 | 2018
Share Proceeding
Featured papers
See MoreFeatured
The Impact of Product Type on Disposal Intentions
MUSTAFA KARATAŞ, Koc University, Turkey
Rabia BAYER, Koc University, Turkey
Zeynep GURHAN-CANLI, Koc University, Turkey
Featured
The Re-Mediation of Consumer/Brand Relationships Through Voice Shopping: The Case of Amazon Echo
Johanna Franziska Gollnhofer, University of Southern Denmark, Denmark
Featured
How Passive Form Messages in CSR Advertisement Improve Consumer Reaction to the Campaign
Taehoon Park, University of South Carolina, USA
Anastasiya Pocheptsova Ghosh, University of Arizona, USA
Elise Chandon Ince, University of South Carolina, USA