An Idea Opposed to Another Idea Is Always the Same Idea: Reconsidering the Materialistic Aspects of Voluntary Simplicity

Literature has tended to consider voluntary simplicity as a non- or anti-materialistic lifestyle. However, in light of Polish simplifiers’ behavior with their current possessions or toward the items that they refuse to have, it appears that voluntary simplicity is the receptacle for a negative (vs. positive) and more sustainable materialism.



Citation:

Mathieu Alemany Oliver and Justyna Kramarczyk (2018) ,"An Idea Opposed to Another Idea Is Always the Same Idea: Reconsidering the Materialistic Aspects of Voluntary Simplicity", in NA - Advances in Consumer Research Volume 46, eds. Andrew Gershoff, Robert Kozinets, and Tiffany White, Duluth, MN : Association for Consumer Research, Pages: 730-731.

Authors

Mathieu Alemany Oliver, Toulouse Business School
Justyna Kramarczyk, Adam Mickiewicz University in Poznan



Volume

NA - Advances in Consumer Research Volume 46 | 2018



Share Proceeding

Featured papers

See More

Featured

M9. Exploring Historical Nostalgia and its Relevance to Consumer Research

Matthew Farmer, University of Arizona, USA
Caleb Warren, University of Arizona, USA

Read More

Featured

A Salience Theory of Three Novel Exposure Effects

Kellen Mrkva, Columbia University, USA
Leaf Van Boven, University of Colorado, USA

Read More

Featured

Can Implicit Theory Influence Construal Level?

Olya Bullard, University of Winnipeg
Sara Penner, University of Manitoba, Canada
Kelley Main, University of Manitoba, Canada

Read More

Engage with Us

Becoming an Association for Consumer Research member is simple. Membership in ACR is relatively inexpensive, but brings significant benefits to its members.