F5. Alternative Food Consumption (Afc) Adoption and Low Ses Youth Food Well-Being: From Precontemplation to Maintenance
This research will exemplify the overall mission of marketing and public policy researchers in four ways. First, we empirically show how allocentric and idiocentric factors of AFC adoption affect low SES young consumer well-being according to different stages of change.
Citation:
Wided Batat (2018) ,"F5. Alternative Food Consumption (Afc) Adoption and Low Ses Youth Food Well-Being: From Precontemplation to Maintenance", in NA - Advances in Consumer Research Volume 46, eds. Andrew Gershoff, Robert Kozinets, and Tiffany White, Duluth, MN : Association for Consumer Research, Pages: 899-899.
Authors
Wided Batat, American University Beirut
Volume
NA - Advances in Consumer Research Volume 46 | 2018
Share Proceeding
Featured papers
See MoreFeatured
Meaningfulness in New Products: Conceptualization and Measurement
Maria Sääksjärvi, Delft University of Technology, The Netherlands
Katarina Hellén, Univeristy of Vaasa
Featured
M7. The Mixed Effects of Nostalgia on Consumer Switching Behavior
Zhongqiang (Tak) Huang, University of Hong Kong
Xun (Irene) Huang, Nanyang Technological University, Singapore
Yuwei Jiang, Hong Kong Polytechic University
Featured
Search Predicts and Changes Patience in Intertemporal Choice
Crystal Reeck, Temple University, USA
Lee Byung, Columbia University, USA
Eric J Johnson, Columbia University, USA