F5. Alternative Food Consumption (Afc) Adoption and Low Ses Youth Food Well-Being: From Precontemplation to Maintenance
This research will exemplify the overall mission of marketing and public policy researchers in four ways. First, we empirically show how allocentric and idiocentric factors of AFC adoption affect low SES young consumer well-being according to different stages of change.
Wided Batat (2018) ,"F5. Alternative Food Consumption (Afc) Adoption and Low Ses Youth Food Well-Being: From Precontemplation to Maintenance", in NA - Advances in Consumer Research Volume 46, eds. Andrew Gershoff, Robert Kozinets, and Tiffany White, Duluth, MN : Association for Consumer Research, Pages: 899-899.
Wided Batat, American University Beirut
NA - Advances in Consumer Research Volume 46 | 2018
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