Editors’ Roundtable


Blakeley McShane, Gita Johar, Page Moreau, Anirban Mukhopadhyay, and Sankar Sen (2018) ,"Editors’ Roundtable", in AP - Asia-Pacific Advances in Consumer Research Volume 12, eds. Shailendra Pratap Jain, Akshaya Vijayalakshmi, and , Duluth, MN : Association for Consumer Research, Pages: 72-72.


Blakeley McShane, Northwestern University, USA
Gita Johar, Columbia University, USA
Page Moreau, University of Wisconsin-Madison, USA
Anirban Mukhopadhyay, Hong Kong University of Science and T
Sankar Sen, Baruch College, USA


AP - Asia-Pacific Advances in Consumer Research Volume 12 | 2018

Share Proceeding

Featured papers

See More


How Awe Might Be Awesome: The Role of Awe in Consumers’ Food Consumption and Perceptions of Misshapen Produce

Begum Oz, University of Massachusetts, USA
Elizabeth Miller, University of Massachusetts, USA

Read More


Who Gets Credit? Who Gets Blame? The Role of Agency in Ethical Production

Neeru Paharia, Georgetown University, USA

Read More


G10. The Effects of self-construal on evaluations of brand logo colors

Eunmi Jeon, Sungkyunkwan University
Myungwoo Nam, Georgia Tech, USA

Read More

Engage with Us

Becoming an Association for Consumer Research member is simple. Membership in ACR is relatively inexpensive, but brings significant benefits to its members.