Exploring the Effect of Private Self-Conscious Empathic Concern on Socially Responsible Consumption
Research has shown that empathy can influence socially responsible consumption. This research further hypothesized that consumers generate empathic concern driven by private self-consciousness during the shopping time. A shopping scenario was conducted to find the significant effect of private self-conscious empathic concern on more payment for socially responsible products.
Chi-Cheng Luan (2018) ,"Exploring the Effect of Private Self-Conscious Empathic Concern on Socially Responsible Consumption ", in E - European Advances in Consumer Research Volume 11, eds. Maggie Geuens, Mario Pandelaere, and Michel Tuan Pham, Iris Vermeir, Duluth, MN : Association for Consumer Research, Pages: 286-286.
Chi-Cheng Luan, National Chiao Tung University, Taiwan
E - European Advances in Consumer Research Volume 11 | 2018
G6. Brightness Increases More Positive Views of Humanity and Prosocial Behavior of People Low in Moral Identity Internalization
Jun Yan, University of Manitoba, Canada
Luke Zhu, University of Manitoba, Canada
Fang Wan, University of Manitoba, Canada
Powerful Buy Time: Why Social Power Leads to Prioritizing Time over Money
Myungjin Chung, University of Texas at Arlington
Ritesh Saini, University of Texas at Arlington
The Impact of Implicit Rate of Change on Arousal and Subjective Ratings
James A Mourey, DePaul University, USA
Ryan Elder, Brigham Young University, USA